Thursday, May 7, 2020



Thinking For Yourself In An Age of Unreason
A book review by Jim “Gymbeaux” Brown, 7 May 2020



Consider just this one paragraph taken from this book:

“…losing a debate isn’t a sign of stupidity or weakness, but a sign of growth if you’re willing to embrace it with humility.”

It was when I read that one sentence I realized that this book was indeed very special, at least to me .It is a book that as you read it, you find yourself putting the book down, taking a sip of your coffee, sitting back in your chair and not just think about what you have  read, you truly think about what you have just read.  Most books you just read, a sentence, a paragraph or a page, one at a time.  This book I found impossible to do that with because it did make me want to think not only about what Rubin had written but more importantly how I felt about what he had written and I began to question my own beliefs about a lot of very topical subjects

Look at the sub-title of the book, “Thinking For Yourself In An Age of Unreason.”  In my opinion Rubin has created a book that accomplishes that, it makes you think, maybe for the first time regarding some very important subjects.

As background, Rubin points out that he was born Jewish in a stable family life in the New York City area.  Went to college and grew up like so many people from that part of the country having strong left, Liberal beliefs. Rubin also describes how he is gay and married.  He draws a picture of someone people on the political right would describe as being Liberal thinking.  But his beliefs have significantly changed in a relatively short-period of time.  He explains how the change took place in this book and why the changes occurred.  He talks about such subjects as abortion, minimum wage, racism, language, sexism, transgenderism, education, free speech, gun control, etc.

The value of this book can be summarized in the last two paragraphs of Chapter 9:

“You’ve never had such incredible power and reach.  We have no idea how that awesome power has changed the world already and will continue to do so.  So how are you going to use that power?  What do you want to put out into the universe?”

“Begin your adventure now and you will be amazed at how you can change your world.”

Who should read this book?  Since it would benefit everyone, everyone should read it but especially those who still believe in a perceived honesty of the news media.
Would I read it again?  Probably not, the lessons of the book were well learned.
Would I give it as a gift?  ABSOLUTELY!

Friday, May 1, 2020

Not a book just for Real Estate, for all businesses



A book review written by Jim “Gymbeaux” Brown, April 6, 2020
Anything appearing in BLUE is a link to a web site



First the value of trust.  While on a live Facebook video, Jeffrey Gitomer, someone I trust, suggested that if you ever get the chance to hear Jay Baer or read his books, just do it.  I looked up Jay Baer on Amazon and he has several books available.  I purchased this one and will purchase others.

Sadly, the title of this book, more specifically the reference to Real Estate, will probably cause a lot of people NOT in the real estate business or interested in real estate, NOT to buy and read it and that would be their loss.  This book applies to anyone in business!

The book is very unique in this regard.  It is short.  Why is it so short?  Because it is a prelude of sorts to his primary book of a similar title Youtility, Why Smart Marketing is about Help not Hype. This book for Real Estate is not just a primer for his Youtility book, it provides the reader with actual examples of the principles he teaches in regards to creating a demand for your service or product.  It is definitely a book that feeds ideas into the mind, ideas that you can put to good and profitable use in your business, any business, not just real estate.

I love this book!  It really causes you to stop and assess your own business and how it could be different with a little thought and maybe a change in perspective.

Who should read this book?  Anyone in business but especially anyone in real estate sales.
Would I read it again?  Probably not but there are so many links to great sites, I would definitely use it as a resource to search out those links.
Would I give it as a gift?  Absolutely!