Just Read It!

MOTOR-VATORS

For The Salespeople Destined for Greatness

By Lou Vickery and Jason Will

A Book Review by Jim “Gymbeaux” Brown, October 20, 2019

Reader Note:  Words appearing in BLUE mean they are links to web sites

Disclosure:  I was honored to be asked by the author to proof read a couple of the chapters of the book prior to its publication.

This is a very different kind of book.  The authors have captured the backbone of a sales career and what makes the difference between being an average sales person and a great sales person.  Using the 80/20 Rule, it is the difference between being in the 80% who do 20% or less of the selling as compared to being in the 20% who do 80% or more of the selling. 

What is so unique about this book and based on my over 30 years of being a real estate broker/trainer is that you could take any chapter of the book and turn it into a course in sales for any sales office and your sales team would be the better for it.  For sales agents, I could think of no better way than to read something positive before you start your day.  You could turn to any chapter or any page and you will have accomplished starting your day on a positive instructional note.

There are so many “wallable quotes” (my term) meaning you could create a wall poster of quotes by people who should know what they are talking about and you wouldn’t have enough wall space in your home to post them all.

I love this book; said by a retired sales person.  My only negative comment which is actually a positive comment is that the book DOES NOT ONLY APPLY TO PEOPLE IN SALES as we typically define that term.  EVERYONE IS IN SALES!  Most people don’t realize they are in sales but everyone IS in sales.  If you are applying for a job, you are selling yourself.  If you have an idea worthy of consideration, you are selling that idea to someone.  If you have a significant other (hate that phrase) you CONSTANTLY are selling something to each other.  In other words EVERYONE IS SELLING SOMETHING MORE THEN THEY REALIZE.  I say this because this book is NOT just for people in SALES, it is for everyone.  As I read it, I envisioned teenagers who are still in school reading it and benefiting from its content BEFORE they hit the job market.

It would be impossible to read this book and not have it affect your sales career in a positive way!  Think about that for just a second.  What if this book could help you make just one more sale?  How about 10 more sales?  The number of sales is unlimited when you know what you are doing and that is the purpose of this book – to help you know what you are doing and why.

Who should read this book?  Everyone over the age of 13.  Might be a bit much for anyone younger to fully grasp.

Would I read it again?  This is a great question since I am retired.  The answer is YES I would read it again, especially a little bit a time because it is so positive and encouraging.  As stated above, the book applies to everyone, including retirees like myself.  How can you NOT be motivated when you read quotes by people who know what they speak of?

Would I refer the book to friends and family?  Absolutely!

Would I give it as a gift?  Absolutely!  This would make for a great gift for anyone of any age, especially teenagers and people actually in the business of selling products or services.